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Lazy Oaf Clothing Catalog Design

School project to design a clothing catalog for the brand Lazy Oaf. Lazy Oaf’s brand aesthetic is very fun and playful, and this was reflected by creating the front and back cover to look like a collage. (All clothing images used are from Lazy Oaf’s website.)

Bold typography was incorporated throughout the catalog to reflect Lazy Oaf's unique brand identity.

Graphic elements from the clothing were carefully traced, vectorized, and placed throughout the spreads to strengthen cohesiveness between page layout and product.

Instagram mockups for Lazy Oaf school project

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